Persil x Arsenal

We played a key role in strategising, creating, and executing the "Arsenal Every Stain Experience" - an immersive IRL activation designed to bring Persil’s bold campaign “Every Stain Should Be Part of the Game” to life and break the stigma around period stains in sports.

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Badoo

MG Empower joined Badoo UK to develop a bespoke campaign focused on raising awareness and engagement for the app.

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The Bumble Girls Trip

Our strategy, influencer and experience teams came together to develop an integrated activation to highlight Bumble's Travel Mode feature with truly authentic content.

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The Diamond Store

MG Empower partnered with The Diamond Store to create uplifting and playful digital assets for their channels, blending creative storytelling and branding strategy for strategic seasonal moments.

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Motorway

MG Empower partnered with Motorway through the influencer marketing activation #MotorwayIt, supported by an amplification strategy, to drive views and impressions while growing audience reach.

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amika #SmoothOver

Driving awareness and engagement for amika’s Smooth Over Frizz-Fighting treatment.

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River Island’s Social Media Strategy.

Enhancing River Island's digital presence through a bespoke social media strategy.

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Sol de Janeiro x Carnaval 2024.

Driving awareness and engagement to Sol de Janeiro during Brazil's largest cultural moment.

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Highland Park’s Social Media Strategy

Increasing awareness and engagement for Highland Park's key social channels.

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Sol de Janeiro Rio Radiance SPF Collection

Designing a bespoke experiential marketing activation for Sol de Janeiro's global product launch.

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