fbpixel MG Empower - Global Integrated Marketing Agency

We are a global integrated marketing agency.

Empowering stories that compel the world into action.

Our world-class marketers inspire action in the form of conversions, connections and culture-shaking conversations. We make and operate in every sphere, using every available medium – voice, visual, experiential and beyond – to build award-winning campaigns, end-to-end growth strategies and multi-dimensional narratives for global brands.

Our expertise

Powerhouse.

We use multi-channel, integrated marketing to help brands tell their stories. Our experts in Influencer Marketing, Innovation, Paid Media, Design and Experiential Production, Data Architecture and Talent Management work as a collective to connect brands with people authentically at every touchpoint, on and offline. 

MG Influencer.
MG Media.
MG Studio.
MG Platform.
MG Talent.
MG Sprint.

Co-create your next solution, fast.

Our bespoke co-creation service helps brands and businesses innovate quickly by activating a three-day immersive workshop with an all-star team of collaborators.

Explore

MG Sprint
Map_Home_Page

Connecting brands with global audiences.

Over the years we’ve built a network that spans over more than 40 countries, enabling us to distribute your campaigns in more than 17 languages, across cultures and continents, by empowering exceptional talent to deliver extraordinary impact.

 

UK / EUROPE / LATAM / USA / INDIA / SEA / CHINA

Brands that trust us.

Lionsgate-01
Badoo
Eco_Fabulous-01
Dior
Costa_Brazil-01
CapCut-01
Chopard-01
bumble-01
By_Terry
Biossance-01
Deliveroo-01
Flannels-01
House Of Fraser-01
Genesis-01
Alberta Ferretti
JVN-01
Pipette-01
Dr_Dennis-01
Lelo-01
Rose_Inc-01
Porsche
Starzplay-01
stirpes-01
TikTok-01
Zilch-01
Abit
Lionsgate-01
Badoo
Eco_Fabulous-01
Dior
Costa_Brazil-01
CapCut-01
Chopard-01
bumble-01
By_Terry
Biossance-01
Deliveroo-01
Flannels-01
House Of Fraser-01
Genesis-01
Alberta Ferretti
JVN-01
Pipette-01
Dr_Dennis-01
Lelo-01
Rose_Inc-01
Porsche
Starzplay-01
stirpes-01
TikTok-01
Zilch-01
Abit
Lionsgate-01
Badoo
Eco_Fabulous-01
Dior
Costa_Brazil-01
CapCut-01
Chopard-01
bumble-01
By_Terry
Biossance-01
Deliveroo-01
Flannels-01
House Of Fraser-01
Genesis-01
Alberta Ferretti
JVN-01
Pipette-01
Dr_Dennis-01
Lelo-01
Rose_Inc-01
Porsche
Starzplay-01
stirpes-01
TikTok-01
Zilch-01
Abit
Our work.
CS_Bumble_MyLoveIsBlackLove
Bumble
#MyLoveIsBlackLove #Bumble #MyLoveIsBlackLove #Bumble #MyLoveIsBlackLove #Bumble #MyLoveIsBlackLove #Bumble

Bumble #MyLoveIsBlackLove

Platforms

Amplifying Black British visibility and building new audiences for Bumble.

10%
Engagement rate.
20K
Organic shares.
200%
UGC uplift.
CASE STUDY DETAILS
CS_#ChopardLovesCinema
Chopard
#ChopardLovesCinema #ChopardLovesCinema #ChopardLovesCinema #ChopardLovesCinema

Chopard #ChopardLovesCinema

Platforms

Evolving Chopard’s presence at the Cannes Film Festival for the last 6 years.

187M
Impressions.
10.7M
Engagements.
70K
EMV. (€)
CASE STUDY DETAILS
CS_Genesis
Genesis
#Genesis #MakeTheGameYourOwn #Genesis #MakeTheGameYourOwn #Genesis #MakeTheGameYourOwn #Genesis #MakeTheGameYourOwn

Genesis #MakeTheGameYourOwn

Platforms

Driving brand affinity and awareness by tapping into niche audiences for Genesis.

59.2M
Impressions.
3%
ER.
23%
CPM optimisation.
CASE STUDY DETAILS
#InfluencerMarketingUncovered

Stories.

Top_Module
Cannes Lions 2023: MG Empower’s Festival of Co-Creativity.

Every year, the world’s most innovative brands and agencies – the ones with a finger on the pulse and a vision for the future – gather in Cannes...

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Let’s talk about Yvonne Victoria: model, content creator, MG Talent.

Yvonne Victoria is a model, content creator, MG Talent, self-confessed ‘Lady of Leisure’, and passionate advocate for her community...

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Embracing the human touch: brands as catalysts for meaningful connections.

From online shopping to digital literature to forging romantic connections through screens...

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Power up your influencer procurement game with predictive analytics and Social Network Analysis.

In today's world, influencer marketing has become a crucial component of any successful marketing strategy...

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Triumph over adversity: an interview with the founder of Gerando Falcões, Edu Lyra.

On April 18th, we were immensely proud to sponsor, produce and attend a fundraising dinner for Gerando Falcões...

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sxsw blog 3
SXSW 2023: How to find your metaversonality.

There’s only one place to be if you want to learn about cutting edge marketing, the creator economy, in-house innovation, content creation and so much more...

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SXSW 2023: How to build community in Web 3.0.

The marketing world’s shift away from mass media to personalisation marks the beginning of a new era...

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SXSW 2023: The Future of New Technologies, Community and Inclusivity.

The South by Southwest (SXSW) festival is known for being an incubator of new ideas...

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HERO
Working with influencers 101: Respect, Reward, Re-engage.

Today’s brandscape is obsessed with influencers...

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Untitled
De-influencing: why it’s not just another buzzword.

Unless you’ve been living on a desert island or under a rock, you’ll have heard the word ‘de-influencing’ flying around the social sphere...

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