MG Empower - Fully Integrated Marketing Powerhouse

We are a fully integrated marketing powerhouse.

Empowering stories that compel the world into action.

Our world-class marketers inspire action in the form of conversions, connections and culture-shaking conversations. We make and operate in every sphere, using every available medium – voice, visual, experiential and beyond – to build award-winning campaigns, end-to-end growth strategies and multi-dimensional narratives for global brands.

Our expertise

Powerhouse.

We use multi-channel, integrated marketing to help brands tell their stories. Our experts in Influencer Marketing, Innovation, Paid Media, Design and Experiential Production, Data Architecture and Talent Management work as a collective to connect brands with people authentically at every touchpoint, on and offline. 

MG Influencer.
MG Media.
MG Studio.
MG Platform.
MG Talent.
MG Sprint.

Co-create your next solution, fast.

Our bespoke co-creation service helps brands and businesses innovate quickly by activating a three-day immersive workshop with an all-star team of collaborators.

Explore

MG Sprint
Map_Home_Page

Connecting brands with global audiences.

Over the years we’ve built a network that spans over more than 40 countries, enabling us to distribute your campaigns in more than 17 languages, across cultures and continents, by empowering exceptional talent to deliver extraordinary impact.

 

UK / EUROPE / LATAM / USA / INDIA / SEA / CHINA

Brands that trust us.

Lionsgate-01
Badoo
Eco_Fabulous-01
Dior
Costa_Brazil-01
CapCut-01
Chopard-01
bumble-01
By_Terry
Biossance-01
Deliveroo-01
Flannels-01
House Of Fraser-01
Genesis-01
Alberta Ferretti
JVN-01
Pipette-01
Dr_Dennis-01
Lelo-01
Rose_Inc-01
Porsche
Starzplay-01
stirpes-01
TikTok-01
Zilch-01
Abit
Lionsgate-01
Badoo
Eco_Fabulous-01
Dior
Costa_Brazil-01
CapCut-01
Chopard-01
bumble-01
By_Terry
Biossance-01
Deliveroo-01
Flannels-01
House Of Fraser-01
Genesis-01
Alberta Ferretti
JVN-01
Pipette-01
Dr_Dennis-01
Lelo-01
Rose_Inc-01
Porsche
Starzplay-01
stirpes-01
TikTok-01
Zilch-01
Abit
Lionsgate-01
Badoo
Eco_Fabulous-01
Dior
Costa_Brazil-01
CapCut-01
Chopard-01
bumble-01
By_Terry
Biossance-01
Deliveroo-01
Flannels-01
House Of Fraser-01
Genesis-01
Alberta Ferretti
JVN-01
Pipette-01
Dr_Dennis-01
Lelo-01
Rose_Inc-01
Porsche
Starzplay-01
stirpes-01
TikTok-01
Zilch-01
Abit
Our work.
CS_Bumble_MyLoveIsBlackLove
Bumble
#MyLoveIsBlackLove #Bumble #MyLoveIsBlackLove #Bumble #MyLoveIsBlackLove #Bumble #MyLoveIsBlackLove #Bumble

Bumble #MyLoveIsBlackLove

Platforms

Amplifying Black British visibility and building new audiences for Bumble.

10%
Engagement rate.
20K
Organic shares.
200%
UGC uplift.
CASE STUDY DETAILS
CS_#ChopardLovesCinema
Chopard
#ChopardLovesCinema #ChopardLovesCinema #ChopardLovesCinema #ChopardLovesCinema

Chopard #ChopardLovesCinema

Platforms

Evolving Chopard’s presence at the Cannes Film Festival for the last 6 years.

187M
Impressions.
10.7M
Engagements.
70K
EMV. (€)
CASE STUDY DETAILS
CS_Genesis
Genesis
#Genesis #MakeTheGameYourOwn #Genesis #MakeTheGameYourOwn #Genesis #MakeTheGameYourOwn #Genesis #MakeTheGameYourOwn

Genesis #MakeTheGameYourOwn

Platforms

Driving brand affinity and awareness by tapping into niche audiences for Genesis.

59.2M
Impressions.
3%
ER.
23%
CPM optimisation.
CASE STUDY DETAILS

Stories.

HERO
Working with influencers 101: Respect, Reward, Re-engage.

Today’s brandscape is obsessed with influencers. From generating conversions and connections to creating cultural credibility in ever narrower niches, the value they represent to brands and businesses just keeps growing.

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Untitled
De-influencing: why it’s not just another buzzword.

Unless you’ve been living on a desert island or under a rock, you’ll have heard the word ‘de-influencing’ flying around the social sphere...

Read now

Stories_Let’s talk about Dora Atim
Let’s talk about Dora Atim: Nike running coach, community leader, MG Talent.

Dora Atim, a rising influencer, Nike running coach, athlete, and mentor to young people in sports, sat down with us to share her story...

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Stories_Fashion in focus
Fashion in focus: 2023 trend projections.

In fashion, life is often defined by the changing of the day, month, season and, most importantly, year. And as years go, 2022 was an interesting one to say the least...

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tech in focus 1
Tech in focus: 2023 trend projections.

AI is coming. You know it and we’re a month late telling you about it. Here’s a summary of what every 2023 trend outlining AI has said...

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social in focus 1
Social in focus: 2023 trend projections.

Where does one even start with social media in 2022? BeReal got huge, AI went mainstream & TikTok grew even bigger...

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beauty in focus 1
Beauty in focus: 2023 trend projections.

In the world of beauty, 2022 was the year of juxtapositions and micro trends...

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Avatar[1]
How can brands jump into direct to avatar [D2A] commerce?

Direct to avatar (D2A) commerce is a relatively new concept, having only emerged on the market in...

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Is the social entertainment era reshaping influencer marketing?

It’s no secret that social media platforms are constantly evolving; be that a new algorithm,...

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Sustainability and marketing: how do influencers amplify a brand’s impact?

In the age of social media, where consumers are more vocal than ever and transparent...

Read now

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